What We Do

Abernathy MacGregor is a strategic communications firm with more than 30 years’ experience building, protecting and enhancing companies’ reputations and valuations. We differentiate ourselves from our peers through our core commitment to partnering with our clients to deliver superior results tailored to each client’s unique market position, culture, business goals and strategy.

Clients often seek our counsel and strategic insights during times of change. While their needs vary greatly – for example, a gap between perceptions of management and investors, an unexpected event or crisis, a potential transaction or an opportunity to stand out in a competitive market – the principles of our approach are consistent:

  • We tie communications to business objectives
  • We evaluate the risk/reward dynamic of each strategy and related tactics
  • We believe in the need for direct communication to key constituencies through the most influential channels, whether they be tried and true or the very latest technologies
  • We do not provide off-the-shelf strategies.  Communications must be rooted in and tailored to each situation

To every engagement we bring superior, customized strategic counsel, 24/7 hands-on implementation and an intensely collaborative and high-energy commitment to our clients and their other advisors. Our firm is structured to provide strategic and logistical support around the clock and around the globe.

Our deep relationships, experience and client base extend across a wide range of sectors, including aerospace and defense, consumer, energy, financial services (including banking, insurance, hedge funds, mutual funds and private equity), food and beverage, healthcare and life sciences, industrials, media, natural resources, real estate, technology, and travel and hospitality.